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  • Writer's pictureKarthik Manjunath

Personalised SMS Campaigns for Shopify with GPT



In the fast-paced world of eCommerce, standing out from the crowd and delivering exceptional shopping experiences is crucial for success. One powerful strategy that can elevate your online store is personalization. Tailoring the shopping journey to each individual customer's preferences and needs can significantly boost customer engagement, loyalty, and ultimately, sales.


3 ways Santhe can help:

  1. Customer Segmentation: With GPT integrated, Santhe uses utilizes GPT embeddings to analyze customer data, segmenting them based on their preferences & purchase history. This allows for targeted SMS campaigns that resonate with each segment, maximizing the impact of marketing messages.

  2. Personalized Recommendations: To understand customer preferences, the Santhe Shopify app provides personalized product recommendations for every customer. By suggesting items based on individual interests and purchase history, it enhances the customer experience and encourages repeat purchases.

  3. Dynamic Content: With AI-driven dynamic content capabilities, the app allows for the creation of personalized SMS templates. These templates can automatically populate with customer-specific details, creating a tailored message for each recipient without manual effort.


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